Overview
- AusNet undertook a study to quantify the value customers place on a range of benefits that are not currently captured in investment decisions.
- It measured how much customers are willing to pay (or accept) for improvements or changes in areas like reliability, resilience, solar exports, and EV charging.
Methodology
- Collaborated with EDPR panel members to ensure a robust research approach and build stakeholder confidence.
- Conducted 12 in-depth qualitative interviews and facilitated 5 customer workshops with ~120 participants.
- Completed quantitative data collection supported by cognitive interviews to validate survey design and interpretation.
Key insights
- The VCR calculation allows us to quantify the impacts of outages on our customers.
- It takes into consideration a range of costs associated with outages, like;
- spoiled food
- lost productivity while working from home
- business disruptions
- costs of alternative accommodation
- It provides us insight into customer preferences across different investment areas, supports cost-benefit analysis, and helps guide trade-off discussions.
How do we use this research?
EDPR expenditure modelling: Use customer value data to guide investment decisions that align with what customers care about most.
Apply these numbers & figures into the cost analysis of EDPR 2026-31 proposal: Integrate quantified customer preferences to justify and prioritise proposed costs.
Measure costs that aren’t usually considered: Include intangible customer impacts like inconvenience and satisfaction in cost assessments.